Monday 9 September 2013

North American Business Traveler Survey 2013

ResearchMoz.us include new market research report" North American Business Traveler Survey 2013: Hotel Accommodation, Selection Criteria and Customer Expectations of New Technology, Promotions and Services" to its huge collection of research reports.

View Full Report With TOC@ http://www.researchmoz.us/north-american-business-traveler-survey-2013-hotel-accommodation-selection-criteria-and-customer-expectations-of-new-technology-promotions-and-services-report.html


North American Business Traveler Survey 2013: Hotel Accommodation, Selection Criteria and Customer Expectations of New Technology, Promotions and Services is the result of an extensive multi-industry survey drawn from Timetric’s exclusive panel of North American business travelers. It contains in-depth analysis of trends in hotel accommodation, and forecasts how expenditure patterns are set to change in 2013–2014.

The report also benchmarks the types of hotels that business travelers choose, and identifies preferred modes and channels of hotel selection. This report also examines new technology, green initiatives and socially responsible measures that appeal to business travelers, and also analyzes the key drivers and popular promotional offers which influence business travelers to choose a particular hotel.

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Scope

The report features the opinions of hotel industry consumer respondents related to the following:

Average stay at business hotels
Change in expenditure on hotel accommodation
Popular hotel types and preferred modes of hotel selection
Importance of green certifications and key sustainable facilities
Critical social responsibility initiatives
Major technology features and key drivers influencing online reservations
Importance of mobile technology services
Key drivers of frequent visits and popularity of promotional offers
Strategic initiatives for repeat business

Reasons to buy

Effectively examine North American business traveler perceptions on the average length of stay in a hotel and changes in hotel accommodation expenditure
Identify popular hotel types, preferred modes of hotel selection and key channels for research to channel marketing resources for improved return on investment
Explore North American business traveler affinity towards green certifications and sustainability initiatives, and successfully implement them into hotel operations
Understand customer perceptions of new technology, drivers influencing online reservations and the growing importance of mobile technologies to enhance customer retention and direct sales
Identify key features of business hotels which influence frequent visits and formulate marketing strategies to win business

Related Reports -

European Business Traveler Survey 2013:
(http://www.researchmoz.us/european-business-traveler-survey-2013-hotel-accommodation-selection-criteria-and-customer-expectations-of-new-technology-promotions-and-services-report.html)


European Business Traveler Survey 2013: Hotel Accommodation, Selection Criteria and Customer Expectations of New Technology, Promotions and Services” is the result of an extensive multi-industry survey drawn from Timetric’s exclusive panel of European business travelers. It contains in-depth analysis of trends in hotel accommodation and forecasts how expenditure patterns are set to change in 2013–2014. The report also benchmarks types of hotels business travelers choose and identifies preferred modes and channels of hotel selection. This report also examines new technology, green initiatives and socially responsible measures that appeal to business travelers and also analyzes the key drivers and popular promotional offers which influence business travelers to choose a particular hotel.

Frequent Travel Programs - US - August 2013
(http://www.researchmoz.us/frequent-travel-programs-us-august-2013-report.html)


Travel providers are challenged to not only convince more travelers to join their loyalty programs, but also to engage with the program once they enroll. Providers can make travelers more enthusiastic about participation if, in addition to helping them save money in general, they offer flexible ways in which to do so. They should consider ways to offer rewards that extend outside their realm of travel and extend into the retail space, and also allow travelers the opportunity to choose which of a variety of rewards has the most value to them.

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